Life on the Client Side – Jordan Goldenberg, VP Brand & Creative – Petco

Today on Real-World Branding we welcome back our old/dear friend Jordan Goldenberg! After 18 years as Finch Brands’ Creative Director, Jordan headed west — ultimately landing as VP of Brand & Creative at Petco. Now two years in, he reflects on his accomplishments at Petco so far and the differences between the agency and client.