Episode 16: Privacy Expectations in Email Marketing

February 27, 2020
Episode 16: Privacy Expectations in Email Marketing 1

In this episode of Delivering, host Jason Rodriguez tries to work through the ongoing discussion around digital privacy and how it relates to email marketing. How is tracking information used in email marketing? Do subscribers know they’re being tracked? And should marketers stop tracking subscribers? Delivering is brought to you by Litmus. Litmus is the only platform that helps you send email with confidence, every time. Over 600,000 marketing professionals use Litmus’ tools to build, test, and analyze better email campaigns faster. Head over to litmus.com to start your free 7-day trial of Litmus, and start sending better emails today.